Johannesburg, 11
September 2017, 8:00am- Today at 12:00 the competition will announce its
biggest change since the history of the competition. COPPERSTONE
Event Production & Creative Agency launched
its first annual SA Bachelor & Bachelorette of the Year in 2011. The
competition was started to find South Africa’s most eligible bachelor or bachelorette,
someone who encompasses brains, beauty, entrepreneurship and the spirit of
Ubuntu – a competition where individuals who want to bring about
change can make a difference and create awareness through charity or
community work.
During the past 7 years the SA
Bachelor & Bachelorette competition has raised awareness, products and
services and funds of more than R750 000 for various charities. NGO’s supported
thus far include: Jacaranda and Louis Botha Children’s Homes, Berg-en-Dal,
Foodbank SA, Amadea Safe house, Cansa and their TLC Homes and CHOC.
We are extremely proud of what
we have accomplished with the competition since 2011. Thousands of entries,
hundreds of finalists, more than 20 judges, more than 150 charity events,
hundreds of media publications, television coverage, live-streaming at our Gala
events and 12 winners later, it was time for a change. Business today is
characterised by relentless change. To stay competitive, companies must
continually grow and evolve to stay relevant, innovative, and fresh. We define
growth as an increase in the scope of activities and/or renewal of
capabilities. The biggest reason for the competition evolving is to remain a
competition unique in South Africa.
During the past few years we
wanted to change a few things to make the competition open to everyone who
wanted to bring about change and do their bit for charity. There is a lot
of need in this country, but early on we decided to focus on certain needs. Our
focus has always been and will remain on assisting with the following:
upliftment in disadvantaged communities, creating awareness and raising funds
for charities supporting childhood cancer patients and their families,
honouring breast cancer survivors and in return using their testimonies as
inspiration for other people fighting cancer. We also started a literacy
campaign where we collect and distribute books to NGO’s and areas where needed.
2017 also saw the birth of our very own No-Bullying project, where we seek to
challenge the view that bullying will always exist. It is our belief that all
problems can be addressed or solved by the power of kindness- children and
adolescents do not learn kindness by only thinking about it and talking about
it. Kindness is best learned by experiencing it so that they may reproduce it.
To develop the competition into
one where everyone who wants to bring about change are eligible to enter, a
name-change was needed. We also had 2 main limitations with the SA Bachelor
& Bachelorette name- the misconception that the finalists entered to find a
partner, and the misinterpretation that we are a pageant and that looks are
essential for entering. For us it has always been important that finalists are
presentable, well-spoken, take care of themselves, hard-working and reflect the
spirit of Ubuntu- people who believe in giving back and who want to change the
world one child at a time. We believe in bringing about change, one person at a
time. If you wait until you can do everything for everybody instead of doing
something for somebody, you’ll end up doing nothing for nobody.
#MORE#
The finalists and winners are compassionate, humane,
unselfish, altruistic, generous, kind, sympathetic, charitable, philanthropic,
public-spirited, socially concerned and concerned with or seeking to promote
human welfare. The competition’s new name encompasses all these qualities; the HUMANITARIAN OF THE YEAR competition.
This year’s SA Bachelor and Bachelorette finalists will be
competing for the first ever Humanitarian of the Year title on Saturday 4
November at COPPERSTONE‘s Gala Event at Indaba Hotel & Spa in
Fourways.
Next year the biggest change to the competition will be that
EVERYONE aged 18 and up will be eligible for entry. It will be open for anyone
who wants to do their bit for charity, regardless of marital status, gender,
race or sexual orientation. All ages 18 and up, male or female, single or
married, gay or straight, black or white, can compete to become the
HUMANITARIAN of the Year.
One winner. One sash. Winner takes all.
CONTACT:
Jacques Momberg
Owner: COPPERSTONE Event Production & Creative Agency
Owner of the HUMANITARIAN of the Year competition
082 771 0533
No comments:
Post a Comment